Professional Flooring Installation in Myrtle Beach, SC & Coastal NC: The Grand Strand’s Top-Rated Choice
Premium Laminate, Vinyl Plank, & Tile Solutions Built for the Carolinas
At Alpha Flooring Pros, we know that a beautiful home starts from the ground up. Whether you are upgrading a beachfront condo in North Myrtle Beach or renovating a family home in Wilmington, NC, our mission is to provide flooring installation that stands the test of time, humidity, and coastal living.
As the best flooring contractors in the Grand Strand, we don’t just “lay floors”— we engineer solutions. From moisture-testing your subfloor to ensuring your Vinyl Plank or Laminate Flooring is perfectly acclimated, we handle every detail with “Pro” precision.
Why Choose Alpha Flooring Pros for Your Installation?
When searching for flooring installation near you, you need a team that understands the unique climate of South and North Carolina.
Coastal Expertise:
We specialize in Vinyl Flooring and Laminate products specifically designed to resist the warping and "cupping" caused by our high regional humidity.
2-Year Installation Warranty:
We are one of the few local contractors to offer a full 2-year guarantee on our workmanship.
Mobile Showroom:
Skip the big-box store. We bring the best flooring samples directly to your home so you can see them in your natural lighting.
Full-Service Execution:
Our team handles everything: furniture moving, old floor demolition, subfloor leveling, and final trim installation.
Our Core Flooring Services
Vinyl Plank & Vinyl Flooring (LVP/SPC)
Our Vinyl Flooring is the #1 choice for Myrtle Beach residents and rental property owners. We install high-performance Vinyl Plank (SPC Rigid Core) that is 100% waterproof and features a 20-mil wear layer to protect against the abrasive sand and grit of the Atlantic coast.
- Ideal for: Kitchens, Bathrooms, and High-Traffic Vacation Rentals.
Laminate Flooring Installation
Modern Laminate Flooring offers the authentic look and "clink" of real hardwood at a fraction of the cost. We install top-tier, water-resistant laminates that are incredibly scratch-resistant—making them the perfect best flooring option for households with large dogs or active families.
Ideal for: Living Rooms, Bedrooms, and Suburban Homes.
Custom Tile & Hardwood
From porcelain tile entryways to humidity-stable engineered hardwood, we provide specialized installations for every room in your home. We ensure every tile line is laser-straight and every hardwood plank is properly acclimated to the SC/NC air.
We look forward to helping you find your perfect flooring solution.
Call (843)-516-3443 or complete the convenient online quote request form at the bottom of the page to obtain your FREE consultation and quote today.
Our Process
Discuss your flooring options with a professional over the telephone, via video or in person.
Schedule an in-house meeting at your convenience. One of our qualified flooring experts will visit your home to take measurements and share product knowledge.
Using the info from our consultation and measurement stages, we will send you a customized installation proposal with pricing options.
Once you accept the proposal, it’s time for the installation work to begin. Book a date/time at your convenience and get ready for your new floor.
1 ) Demolition: Plan your flooring removal steps.
2 ) Preparation: Leveling the concrete, removing cracks, and so on.
3 ) Installation: Our team will arrive at your Myrtle Beach property as scheduled and get to work making your dream floor a reality.
4 ) Clean-Up: Don’t worry – we always treat your home with respect and clean up after ourselves!
Together, we’ll go over the completed job with you, answer any questions you may have, then (following your approval) leave you to enjoy your brand-new floor.
Our "Pro" Installation Process
Free In-Home Consultation:
We measure your space and provide a 100% transparent quote with no hidden fees.
Moisture Testing:
Essential for the Carolinas! We test your concrete or wood subfloor to ensure it’s dry and ready for install.
Precision Prep:
We grind high spots and fill low spots to ensure your Laminate or Vinyl Plank has a perfectly level foundation.
Expert Install:
Our licensed crews install your floor according to manufacturer specs to protect your product warranty.
Clean Up & Approval:
We treat your home with respect, leaving it spotless and ready for you to enjoy your new floors.
Your Premium Quality Floor Comes With a 2 Year Warranty
Our industry-leading 2 Year warranty covers labor and installation.
Whats Included
- Seam Repair
- Transition Repairs
- Glue Repairs
- Floor Buckling
- Floor-Separation
Whats Not Included
- Improper Maintenance
- Water Damage
- Scratches
- Humidity Damage
- Fading due to Sunlight
Serving the Entire Grand Strand & Beyond
We provide expert flooring installation across the NC/SC border, including:
South Carolina:
Myrtle Beach, North Myrtle Beach, Conway, Carolina Forest, Murrells Inlet, Surfside Beach, and Pawleys Island.
North Carolina:
Calabash, Ocean Isle Beach, Sunset Beach, Shallotte, and Wilmington.
Ready To Get Started On Your Dream Floor?
Brands We Trust
Why is Vinyl Plank or Laminate better than hardwood for Myrtle Beach homes?
Myrtle Beach and coastal North Carolina experience consistently high humidity, which can cause solid hardwood floors to cup, swell, or buckle over time. That’s why we typically recommend Vinyl Plank Flooring (SPC rigid core) or advanced Laminate Flooring. These materials are engineered for dimensional stability and resist the expansion and contraction caused by coastal moisture, keeping your flooring installation flat and secure year-round.
Do you offer a flooring installation near me if I’m in North Carolina?
Yes. Alpha Flooring Pros provides professional flooring installation across both states, serving Myrtle Beach, Little River, Conway, and extending into Calabash, Ocean Isle Beach, Shallotte, and Wilmington, NC. Our mobile showroom allows us to bring flooring samples directly to your home, and our team is experienced with the different subfloors and building requirements common in both South and North Carolina.
What makes Alpha Flooring Pros the right flooring contractor for beachfront properties?
Beachfront homes face unique challenges like salt air, wind-blown sand, and heavy foot traffic. As experienced flooring contractors, we go beyond basic installation by performing moisture testing and recommending Vinyl Flooring with a minimum 20-mil wear layer. This protects against micro-scratches caused by sand and extends the life of your floor. Every installation is backed by our 2-year workmanship warranty, giving coastal homeowners long-term confidence.
Is Vinyl Flooring durable enough for Myrtle Beach vacation rentals?
Absolutely. Vinyl Flooring is one of the best choices for vacation rentals due to its 100% waterproof core, scratch resistance, and easy maintenance. We install rigid-core Vinyl Plank Flooring that holds up to frequent guest turnover, wet feet, sandy shoes, and luggage traffic. This makes it ideal for rental properties that need to look great while minimizing upkeep between stays.
Can you help with soundproofing for second-floor condos?
Yes. Many condos in the Myrtle Beach area and coastal NC have HOA rules requiring specific sound-dampening (IIC) ratings. During your flooring installation, we can install premium acoustic underlayment beneath Vinyl Plank or Laminate Flooring to reduce impact noise. This helps you stay compliant with HOA regulations while creating a quieter living space for both you and your neighbors.
Why is subfloor preparation so important in coastal homes?
Many homes in the Carolinas are built on concrete slabs that can wick moisture from the ground, especially near the coast. As professional flooring contractors, we check subfloor moisture levels and flatness before installation. When needed, we apply moisture barriers or self-leveling compounds to prevent issues like hollow spots, movement, or premature floor failure—problems commonly seen in DIY or rushed installs.
Should I choose Laminate Flooring or Vinyl Plank for my home?
The right choice depends on how you use your space. Vinyl Plank Flooring is ideal for beach homes, rentals, kitchens, and bathrooms where waterproof protection matters most. Laminate Flooring is a great option for primary residences, offering excellent scratch resistance and a more authentic wood feel. During your free in-home estimate, we bring samples of both so you can see how each performs in your own lighting and environment.